Technology Background

Video! Reduce Shopping Cart Abandonment and Increase Sales

Posted by Michael Sliwka, Maps Sales Engineer on Jun 27, 2016

reduce shopping cart abandonmentComplexity in the online checkout process leads to shopping cart abandonment. That’s when customers put items in their online shopping carts but leave before completing the purchase. So what steps should retailers take to reduce abandonment?

Watch this short video to learn about the challenges retailers are facing online and the data visualization tools available to increase sales and reduce abandonment. The Autocomplete API and other Google Maps API services will help you create and deploy maps that users love.

 

Topics: Maps & Location Based Services

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MEET THE AUTHOR

Michael Sliwka, Maps Sales Engineer

Michael Sliwka, Maps Sales Engineer

Michael is a Maps Sales Engineer at Onix. His primary focus is assisting Onix customers implement and optimize the Google Maps APIs. Michael has worked in both the for-profit and non-profit sectors in North America and abroad, where he has assisted organizations in the utilization of geolocation technology.

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