Complexity in the online checkout process leads to shopping cart abandonment. That’s when customers put items in their online shopping carts but leave before completing the purchase. So what steps should retailers take to reduce abandonment?
Watch this short video to learn about the challenges retailers are facing online and the data visualization tools available to increase sales and reduce shopping cart abandonment. The Autocomplete API and other Google Maps API services will help you create and deploy maps that users love. Retail technology can change the way consumer shop online and how you can close those sales.
Michael is a Technical Account Manager at Onix. His primary focus is assisting customers implement and optimize the Google Maps APIs. Michael has worked in both the for-profit and non-profit sectors in North America and abroad, where he has assisted organizations in the utilization of geolocation technology.MORE POSTS BY MICHAEL SLIWKA, TECHNICAL ACCOUNT MANAGER